Objective

Home House is a private members club located in Portland Square, London. The Club hosts a range of facilities across three exquisite Georgian townhouses including restaurants, bars, The Vaults, garden, 25 bedrooms, meeting/event space, a gym and a calendar of exclusive members events. Our challenge was to

• Tailor make a training course to assist with driving revenue from the three main sales departments – Reservations, Membership and Events.

• Guide sales department through cross-selling techniques to increase revenue.

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Solution

Prior to the workshop, VROOM conducted conversations between Heads of Department and mystery shop calls to get further background on the situation. It became apparent through this work, that there were issues between the departments that were detrimental to increasing revenues.

VROOM facilitated a 2-day course consisting of

• Highlighting the barriers between the departments and how this is impacting increasing revenues/cross selling.

• Enquiry handling

• Questions and listening techniques

• Introduction to revenue management

• Handling objections and closing the sale.

• Showround training

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Outcomes

After the workshop, follow up calls were made to each delegate to create a comprehensive report and feedback session with the Events Manager and General Manager. VROOM was able to achieve cohesive sales across all three departments as well as an overall goal to increase revenues and increased conversion rates. Due to the success of the workshop and training VROOM are still working with the Home House and more recently their sister property Home Grown. VROOM continue to undertake mystery shop calls and mentor the individuals from the Event Department.

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Client's viewpoint

“VROOM set up a bespoke training for our teams in events, membership and reservations where a detailed proactive plan was outlined and developed. This training allowed us to work more collaboratively and create a better and more personalised experience & solutions for our customers. Highly recommend their services, as they are effective and very relatable, carefully analysing each area of the business and maximising its potential."

Ana Binz, General Manager Home House

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Robin Sheppard

Chairman, Bespoke Hotels

"VROOM have worked with Bespoke hotels for many years and produced some spectacular results. Their skills are intuitive, commercial, urgent and very effective. We keep working with them because they keep delivering. You should try them!"

Sean Donkin

Managing Director, The Inn Collection

“Working with VROOM has been a path of enlightenment for the group as we have enhanced our opportunity to maximise revenue generated from rooms. It is a pleasure to work with VROOM and we look forward to taking the next steps with their guidance, support and loyalty”

Iain Jurgensen

Managing Director, Portavadie

“The delivery of the training was exceptional and feedback from the teams was overwhelmingly positive. The success of this project was down to the quality of training.”

Mark J. S. Platt

Director, Paragon Hospitality Consultants

"VROOM has a great overall understanding for TOTAL REVENUE MANAGEMENT, an essential and valuable asset in today’s economic uncertainty.

I cannot recommend VROOM Revenue Management enough, if in need of any assistance in the future I would not hesitate to appoint VROOM."

Roddy Whiteford

Managing Director, Hotelfone

“The success of this project was undoubtedly down to the quality of training provided by VROOM. Underpinned by their comprehensive understanding of the business needs and the attention given to individuals within our team to improve their performance”

Mario Ovesenjak

General Manager, Gotham Hotel

"Working with Nicola at VROOM has been a success story from day one-she has her finger on the revenue pulse seven days per week, interacting withus on property several times per day and that’s one of the reasons why Hotel Gotham is such a success story."

Nicholas Crawley

CEO, Imolott Hotels

"I have worked with Vicky over many years- and have always found her to be incredibly diligent, hardworking and efficient. She has sales in her DNA and will persevere in getting the business in, whatever it takes."

Ana Binz

Former General Manager, Home House

"VROOM helped us develop our revenue management skills. I would highly recommend their services- they are effective, very relatable and maximise each area of the business to its full potential."

Bruce Cave

CEO, Active Hospitality

"VROOM are extremely knowledgeable with over 20 years’ experience at a senior level. We would not hesitate to recommend VROOM or use them again."

Stephen Carter, OBE

Carter Hospitality

"I have always found Vicky to be both highly professional and highly proficient in any work that she applies herself to. She is widely respected across the hospitality sector and her integrity, passion and work ethic are extensively recognised as the Hallmark of her success."

Rebecca Marshall

Revenue Manager, The Manor Collection

"I was lucky enough to be coached into my current Revenue Management role by the team at VROOM. Receiving one on one training and support was invaluable and ensured that I was already up and running from the point I took over the role."

Home House

14/7/20